SELECTED WORK

The work, in the words.

Writing, scripts, campaigns, digital experiences, and editorial work from a career spent finding the right story—and the right voice—for very different audiences.

Start Here

Six pieces. Six very different voices.

AirMini travel CPAP campaign

AirMini

HEALTH TECHNOLOGY · CAMPAIGN

Cricut wedding video work

Cricut Wedding

BRANDED VIDEO · SCRIPT

Despicable Me 2 promotional copy

Despicable Me 2

ENTERTAINMENT · PROMOTIONAL COPY

Proactiv consumer copy

Proactiv+

BEAUTY + WELLNESS · CONSUMER COPY

The Cigna Group corporate narrative

The Cigna Group

HEALTHCARE · CORPORATE NARRATIVE

What Would Barbie Do internal communications work

What Would Barbie Do?

INTERNAL CAMPAIGN · CONCEPT + COPY

The writing is where it started. It still shows up in everything I lead.

Alexia Wellons

Content Strategy Leader

© 2026 Alexia Wellons. All rights reserved.